Ingrid Albarracin

  • Creative Art Director
  • Madrid, Spain

I´m a creative art director who believes in the organic new advertising world, I believe in every project as a brand experience.

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I’m the creative art director who knows clients don’t need a nice ad, I’m the one who knows they need more than that, they need the consumers feel their brand, breath the mark, LIVE THE EXPERIENCE and these brands need ideas going beyond than just a canvas or a banner, actions, events, product placement and more.

I have a strong twelve years of work experience
with Creative teams. As a creative art director I’ve been and currently I am responsible for duties such as:
-Understand and response to the clients needs for
advertisement of their products.
-Use the trendy advertising techniques and all my expertise with the creative team to come up with innovative ideas that will benefit the client by reaching out to the target customer
-Develop, create and conceptualize the advertisement.
Present it to the client and make changes as per the suggestion.
-Overall production.
-I’m willing to be hands on in the design therefore competent using all design software applications.
I think I can use my skills and experience about advertising,
ATL,BTL AND UNCONVENTIONAL ADVERTISING, being part of a creative team.

Specialties

Art directiondesignconceptsout of the box ideasDMoffline adsonline adsevents designstreet marketingOOH